Privacy Policy

We collect the following categories of information:

• Information you provide: Your name, email address, phone number, company, job title, and any other details you submit through our forms, booking flows, or when you contact us.
• Usage and device data: IP address, browser type, device identifiers, pages viewed, referring URLs, and the actions you take on our site.
• Advertising and analytics data: Information collected through cookies and tracking pixels when you click our ads or visit our pages (see Section 3).

We use the information we collect to:

• Respond to your inquiries and provide our services.
• Schedule meetings, demos, and consultations you request.
• Measure the performance of our marketing and advertising campaigns.
• Show you relevant ads and create similar (lookalike) audiences on advertising platforms.
• Improve our website, content, and customer experience, and comply with legal obligations.

Our website uses cookies and similar tracking technologies. In particular, we use the Meta Pixel (provided by Meta Platforms, Inc.) and other analytics tools to understand how visitors engage with our ads and pages.

The Meta Pixel collects information such as the pages you visit, buttons you click, and actions you take (for example, submitting a form or booking a call). This data helps us measure the effectiveness of our advertising, deliver more relevant ads, and build audiences on Facebook and Instagram. Meta may combine this information with data it already holds about you in accordance with Meta's Privacy Policy.

You can manage or disable cookies through your browser settings and control ad personalization through your Meta ad preferences.

We do not sell your personal information. We may share it with:

• Service providers that help us operate our website, marketing, analytics, and communications (such as Meta, hosting, and CRM providers).
• Affiliates within the Magic Software group to provide and improve our services.
• Legal authorities when required to comply with the law or protect our rights.

Depending on where you live, you may have the right to access, correct, delete, or restrict the use of your personal information, and to opt out of marketing communications. To exercise these rights, contact us using the details below. You can unsubscribe from our emails at any time using the link in each message.

We retain personal information only as long as necessary for the purposes described in this policy or as required by law. We use reasonable administrative, technical, and physical safeguards to protect your information, though no method of transmission over the internet is completely secure.

Our website and services are intended for businesses and professionals. We do not knowingly collect personal information from children under 16.

We may update this Privacy Policy from time to time. When we do, we will revise the “Effective” date at the top of this page. We encourage you to review this policy periodically.

If you have questions about this Privacy Policy or how we handle your information, please contact us: